Fall in Portland (and beyond) is a season of transition: cooler days, colorful leaves, and the comforting return of fall favorites like pumpkin spice and cozy sweaters. Just like these seasonal staples, your marketing strategy can take on different “vibes” depending on your goals this quarter.
At Landmarq Digital, we like to think of fall as the perfect metaphor for marketing, because whether you’re looking for something bold and immediate, or slow and steady, there’s a strategy that fits your season.
Here’s how we break it down:
Pumpkin Spice = Paid Ads: Pumpkin spice is the crowd-pleaser. Quick, accessible, and everywhere you look. Paid ads are the same—ideal if you want instant visibility, quick traffic, and measurable results.
Apple Cider = Organic Growth: Classic, reliable, and deeply rewarding. Organic growth through SEO, blogs, and social content takes time, but it builds strong brand loyalty that lasts long after the season is over.
Crisp Leaves = Text Marketing: Leaves are quick, simple, and everywhere at once—just like text marketing. SMS campaigns are direct and attention-grabbing, making them one of the fastest ways to connect with your audience.
Sweater Weather = Email Marketing: Email marketing is like your favorite sweater—warm, cozy, and personalized. It’s where you can nurture your community, share updates, and keep your brand top-of-mind.
Harvest Feast = Multi-Channel Strategy: Why choose just one when you can have it all? Like a fall harvest table, multi-channel strategies bring together paid, organic, email, and SMS for a balanced approach that drives the best long-term results.
So, what’s your fall marketing vibe?
Whether you’re ready to turn up the heat with ads, nurture your audience with cozy emails, or go all-in with a feast of strategies, our team can help you find the right fit.
Let’s make this season your strongest yet. Contact Landmarq Digital at 1-800-781-7860 for your free consultation!